Renowned tyre manufacturer Pirelli holds a global reputation for its longstanding commitment to excellence in motorsport. The Italian firm supplies its products to a wide variety of categories, making its distinctive logo among the most widely recognised in the sport.
For the past six seasons Pirelli has been a highly valued partner of SRO Motorsports Group. The relationship began in 2013, when the manufacturer became the sole tyre supplier for what was then known as the Blancpain Endurance Series.
The quality of Pirelli’s product has led the Italian firm to consolidate its position during the subsequent evolution into the Blancpain GT Series. It continues to provide rubber for the championship and, following a recent contract extension, will do so until at least 2023.
This role includes equipping grids of close to 70 cars at the marquee Total 24 Hours of Spa, a phenomenal undertaking that requires 13,000 tyres, 24 trucks and well over 100 personnel. Indeed, Pirelli creates a unique tyre fitting “village